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Working life needs a change in attitude

UusioUra sai työnhakijat ja uranvaihtajat liikkeelle.
UusioUra sai työnhakijat ja uranvaihtajat liikkeelle.
Age must not be a barrier to new opportunities at work. That was the strong message at the UusioUra event, organized by Trade Union Pro in Helsinki.

Age discrimination is common in working life. At UusioUra, participants pushed back against ageism and brought forward the value of professionals over 45. Over two days, attendees received plenty of encouragement and concrete tools for job seeking and career transitions.

Minister of Employment Matias Marttinen delivered a strong message in support of the employment of experienced professionals at UusioUra.

– The employment situation for those over 50 is poor. There is no silver bullet – we need a wide range of measures, Marttinen emphasized.

According to him, the Ministry of Economic Affairs and Employment is looking for ways to improve the situation. Solutions are being sought, for example, through career maintenance services, which aim to support working lives already in mid-career with career guidance, continuous learning, and skills development. The first pilot is already being launched.

As part of Jari  Lindström’s research, a modified version of Singapore’s bridge model was also examined. In this model, employees and employers negotiate possible changes to work arrangements as retirement age approaches, helping employees to continue longer in working life.

Marttinen also called for a change in workplace attitudes. At the moment, the strengths and resources of experienced workers are not recognized enough.

– We need brutally honest discussions with employers about how they treat their seasoned employees. I believe that changes in workplace culture could achieve a lot of good.

Encouragement and Confidence in One’s Skills

UusioUra offered its audience plenty of encouragement. Keynote speaker Arman Alizad spoke about perseverance, stressing that failure is not a disaster but a resource. Failure reveals what doesn’t work – and then you can try again.

Keynote speaker Katja Ståhl captivated the audience with her personal story. She encouraged people to focus on their strengths instead of what they lack, and to use those strengths to build their own path – a path that is never complete.

– Strengths can be found in the most surprising places, Ståhl smiled.

Professor of Working Life Jussi Rissanen echoed the same view. He inspired the audience to find the good in themselves and bring that attitude to job interviews.

– When you love yourself, you’ll charm others too. Professionals can see when you’re at ease with yourself.

Workshops and Panels to Support Job Seeking

In workshops, participants gained practical tips on updating their CVs, using AI in job hunting, and presenting their skills to employers.

– It’s inspiring to see how participants embrace new opportunities and dare to take fresh steps in their careers. UusioUra provides practical tools and builds confidence in one’s abilities, says Minea Pyykönen, Director at Trade Union Pro.

Panel discussions and info sessions offered further insights into career planning. While job seeking and career changes can feel challenging, with the right education partner progress can be quick.

– Age does not define success at work. With the right support, new career paths can be built at any age, Pyykönen stresses.

What Pro does to reduce age discrimination

 

  • Influences decision-makers and the media.
  • Highlights age discrimination prominently in public debate.
  • Organizes UusioUra, Finland’s largest employment event for people over 45.
  • Awards the annual Ethical Recruitment Prize in recognition of exemplary HR practices.
  • Shares knowledge and lectures internationally as well.
  • Supports career planning and job seeking through Pro’s career counselling.
  • Provides training to identify and prevent age discrimination in Pro workplaces.